Removal Dude company listing

ALEXANDERS REMOVALS AND STORAGE LTD.

Removals and storage company · Park Royal, west London · London and home counties

Alexanders Removals and Storage Ltd is the west London removals and storage firm at 51 Chase Road, company 05330675 on the public register since 12 January 2005 and trading under the Alexanders Group name. This listing read every one of its 166 Google reviews and the full Trustpilot corpus of 690 reviews including every negative one: Google sits at 4.7, Trustpilot at 4.9, and the firm is a British Association of Removers member (number A119) with a Which? Trusted Trader endorsement on top. The complaint tail is printed here in full, and one warning matters before you search the brand: the firm's old web domain now hosts an unrelated Huntingdon company.

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Passed every check: 16 facts verified against public records and 856 reviews read end to end.

Unit 1 Chase Road Trading Estate, 51 Chase Road, London, NW10 6LG

Google 4.7 / 5 166 reviews
Trustpilot 4.9 / 5 690 reviews

Before you book

Worth asking before you pay a deposit. The answers take two minutes on the phone and make the written quote stronger.

  1. Ask for the survey in writingvideo and in person surveys are both offered, so confirm which one covers your move and that every item you need moved was seen.
  2. Confirm the cover amounts in writinginsurance is arranged for moves and storage but no amounts are published, so ask for the policy schedule and the excess.
  3. Ask what the written quote holdsthe price, what happens if access or volume differs on the day, and how long the quote stays valid.
  4. Confirm which membership covers your bookingthe BAR record (A119) also lists a second trading name, so match the name on your contract and ask what the BAR Advance Payment Guarantee covers for your deposit.
  5. Ask how a storage claim is valued and settledrequest the claims process, the excess and typical settlement times in writing before you pay for storage.
  6. Confirm the day-of crew detailscrew size, arrival window and the move manager for your date.
  7. Storage arrangementsask for the facility address and the security arrangements in writing.

Verification summary

16 facts independently verified 7 claims advertised Identity warning

Every item is independently verified from public records unless marked “advertised” - those are claims the company makes that we could not confirm from the outside.

Independently verified
ALEXANDERS REMOVALS AND STORAGE LTD., company number 05330675, is an active private limited company incorporated on 12 January 2005 under SIC code 49420 removal services, with registered office Unit 1 Chase Road Trading Estate, 51 Chase Road, London NW10 6LG. The register also records storage facilities and property letting SIC codes, matching the two site operation.Companies House record for 05330675, read 17 October 2026
One man has run it from the start. Alexander Christian Pope, born November 1973, was appointed director on 12 January 2005, the day of incorporation, remains the only active officer, and carries Companies House identity verification status Verified, confirmed on 3 December 2025 by ACSP Hilton Consulting Limited supervised by the ICAEW. Samantha Pope, a director and secretary from incorporation, resigned on 26 October 2021.Companies House officers page for 05330675, read 17 October 2026
Ownership sits with the founder and a holding company. The persons with significant control register shows A C Pope Holdings Limited, notified 26 October 2021, and Mr Alexander Christian Pope, notified 6 April 2016, each holding more than 25 percent but not more than 50 percent of shares and voting rights, with Mrs Samantha Pope's entry ceasing on 26 October 2021.Companies House PSC register for 05330675, read 17 October 2026
The website footer carries the same identity as the register. The site footer prints Alexanders Removals and Storage Ltd, Registered in England and Wales, Company reg no 5330675, VAT reg no. 849181889, both addresses at Chase Road NW10 and Steyning Way Hounslow, and phone 0333 800 2323.footer of alexandersgroup.co.uk, read 17 October 2026
The Google profile matches the company on name and location, and its identity is verifiable from the firm's own pages: the contact page links directions to Google Maps place identifiers, one of which, the Chase Road NW10 6LG pin, converts to Google cid 9230253323345924699, the exact profile this listing read. The profile is titled Alexanders and holds a 4.7 rating from 166 reviews.DataForSEO Google reviews task on cid 9230253323345924699 against the maps link on alexandersgroup.co.uk/contact-us/, fetched 17 October 2026
We read the whole Google corpus, all 166 reviews, in two sweeps, one sorted newest and one sorted lowest rating. The distribution reads 148 five star, 3 four star, 3 three star, 5 two star and 7 one star, the corpus runs from 19 December 2011 to 7 October 2026, 77 of the 166 reviews carry an owner answer, and every review returned a review URL.DataForSEO Google reviews endpoint at depth 4490 sorted newest and lowest rating, fetched 17 October 2026
The Trustpilot profile is large, strong and demonstrably this company. uk.trustpilot.com/review/www.alexandersremovals.co.uk, to which the alexandersgroup.co.uk domain key redirects, shows 690 reviews at a TrustScore of 4.9 labelled Excellent, a distribution of 663 five star, 12 four star, 3 three star, 2 two star and 10 one star, 93 reviews in the last twelve months and a claimed profile since May 2014. The profile links to alexandersgroup.co.uk and prints the Chase Road address, the 0333 800 2323 phone and the info@alexandersgroup.co.uk email.uk.trustpilot.com/review/www.alexandersremovals.co.uk, read 17 October 2026
British Association of Removers member, number A119. The BAR public member directory returns member number A119 for Alexanders Removals and Storage Ltd at Unit 3 Communication Park, Steyning Way, Hounslow TW4 6DL, phone 0333 800 2323 and website alexandersgroup.co.uk, a national domestic member and Commercial Moving Group member that is not an Overseas Group member. The same query returns member P019 for Pickfords. Name, phone and website all match at once.BAR public member directory, member A119, read 17 October 2026
The same BAR membership covers a second trading name. The API record under A119 also lists MGR Removals and Storage at 0208 579 0293 and mgr-removals.co.uk, explicitly described as a trading name of Alexanders Removals and Storage Ltd, so a quote arriving under that name is the same legal entity as this listing.BAR public member directory record A119, read 17 October 2026
Which? Trusted Trader endorsement is live. The profile at trustedtraders.which.co.uk/businesses/alexanders-removals-and-storage-limited/ shows Alexanders Removals and Storage LTD at 5.0 from 11 reviews, with customer service 5.0, quality 5.0 and value 4.9, recommended by 100 percent of customers, and prints the Chase Road address and the info@alexandersgroup.co.uk email, matching this listing on both.trustedtraders.which.co.uk business profile, read 17 October 2026
The Domestic Mover of the Year claim checks out for 2019. The award sponsor TwentyCi's own news page names 2019 DMotY winner Alex Pope of Alexanders, and an industry broker's post from the BAR conference records Alexanders Removals and Storage taking a top award alongside Bournes Moves. The company's own press release of 28 May 2019 carries a quote from BAR Director General Ian Studd. The site's homepage presents the award without the year, which overstates recency.news.moveralerts.co.uk TwentyCi award page and the company press release PDF of 28 May 2019 on alexandersgroup.co.uk, read 17 October 2026
An NGRS member profile exists at ngrs.co.uk/remover/alexanders-removals-storage-ltd/ titled Member of National Guild of Removers and Storers, printing the Chase Road address, the 0333 800 2323 phone and alexandersgroup.co.uk, all matching. The caveat is honest: the Guild's site search failed every control query we ran, including well known members, so we could not prove the directory works generally, and the profile page itself carries boilerplate describing BAR membership rather than NGRS.ngrs.co.uk member profile page, read 17 October 2026
The firm's social presence is real and consistent. The Facebook page at facebook.com/alexandersremovalsandstorage shows around 1,500 followers and prints the Chase Road address and the info@alexandersgroup.co.uk email, matching this listing.Facebook page, read 17 October 2026
The brand's history is visible in the archive. The Wayback Machine's earliest capture of alexandersremovals.co.uk dates to 26 March 2004, and a content capture of 2 February 2005 shows London removals content, so the firm was trading on the web around eleven months before the company was incorporated. A September 2007 capture shows the same Chase Road address and company name as today.web.archive.org captures of alexandersremovals.co.uk, read 17 October 2026
The firm's own former domain now belongs to somebody else. A capture of 4 October 2025 shows alexandersremovals.co.uk still presenting the London company and redirecting to alexandersgroup.co.uk, while the live site today hosts an unrelated Webador builder site for a removals business in Huntingdon, Cambridgeshire, with no legal entity in its footer and no working phone number on its home page. The change happened between October 2025 and October 2026 and we flag it as consumer risk, not as wrongdoing by either business.live fetch of alexanders-removals.co.uk and Wayback capture of 4 October 2025, read 17 October 2026
The corpus is growing, not coasting. Google reviews in the last twelve months number 51 against 33 in the twelve months before, the newest Google review is 9 days old at reading, the newest Trustpilot review is 6 October 2026 with 93 reviews in the trailing year, and the Google corpus spans nearly 15 years.DataForSEO Google review timestamps and Trustpilot profile statistics, read 17 October 2026
As advertised by the company
Trading since 2002, starting as a one man and a van operationSite claims, read 17 October 2026. The earliest independent evidence we found is a Wayback capture of 26 March 2004, and Companies House dates the company to 12 January 2005, so the 2002 date rests on the company's own account. Nothing contradicts it. As advertised.
Completing over 1,600 moves every yearSite claim, read 17 October 2026. No public record allows this to be checked, and the claim is the company's own arithmetic. It is plausible for a two site firm of this size but it is not verifiable. As advertised.
Ranked in the National Guild of Removers and Storers Top 10 for six consecutive yearsSite claim, read 17 October 2026. No NGRS Top 10 record appears in the Guild's public materials, and the company's 2019 press release references annual NGRS Certificate of Excellence accolades, which is not the same claim. As advertised.
Insurance arranged for moves and storageInsurance is never marked verified on this directory because the United Kingdom keeps no public register of removals cover. The firm's own insurance page discloses that its standard liability for items lost or damaged through its negligence is up to £50 per item, which is a disclosed term rather than a policy schedule. As advertised.
A client list including Chelsea FC, Tottenham Hotspur, The Savoy, Alexander McQueen, Harrow School and SantanderSite claim, read 17 October 2026. Commercial case studies exist on the site and the commercial side of the business is real, but individual client relationships are the company's own account and we did not seek third party confirmation. As advertised.
Video surveys offered before quotingSite pages advertise a video survey route alongside in person surveys, and reviewers describe both. The survey habit itself is a trust signal: every complaint we read involves a quote that followed some form of survey. As advertised.
24/7 security measures at the storage facilitiesSite FAQ claim, read 17 October 2026. No facility details, capacity, photographs or independent inspection exist. As advertised.
* What “verified” means here: we checked public records and read the review platforms ourselves on the dates shown. We never accept a company's own words as verification, and we never let a company pay to change a verdict. Our assessment is built from review substance, freshness and authenticity; it is not a rating the company can buy or influence. When claimed profiles open, companies will be able to upload documents (insurance schedules, policies) and items will move from “advertised” to “verified” automatically once parsed.

Key facts

Legal nameALEXANDERS REMOVALS AND STORAGE LTD.
Company number05330675
Incorporated12 January 2005
StatusActive, private limited company, SIC 49420 removal services plus 52103 operation of warehousing and storage facilities and 68209 letting of own real estate. Accounts made up to 31 March 2025 are filed and the next confirmation statement is due by 10 November 2026. The company began as Alexanders Removals Limited on 12 January 2005 and took its present name on 16 May 2005. Alexander Christian Pope has been the sole active director since incorporation day, with Companies House identity verification completed on 3 December 2025 through an authorised corporate service provider.
AddressUnit 1 Chase Road Trading Estate, 51 Chase Road, London, NW10 6LG
Phone0333 800 2323
Websitealexandersgroup.co.uk
AreasLondon wide from the Chase Road NW10 base and a second operational site at Unit 3 Communication Park, Steyning Way, Hounslow TW4 6DL, with site pages covering house, flat, office, school, hotel and embassy removals across London and the surrounding counties, storage marketed at London customers, and international shipping offered, though the firm holds no BAR Overseas Group membership
StorageSelf storage, container storage, long term storage, commercial storage and interior design storage are all offered from the Chase Road and Hounslow sites, with a free collection into storage service advertised and a storage size calculator on the site. Reviewers describe months in storage woven into multi stage moves, including one case where stored goods came back damaged. No capacity figures or facility photographs are published and no inspection exists for us. As advertised.
Directors on the recordAlexander Christian Pope, director since 12 January 2005, the only active officer, identity verified by Companies House on 3 December 2025; Samantha Pope, director and secretary from incorporation, resigned 26 October 2021
OwnershipA C Pope Holdings Limited and Alexander Christian Pope each hold more than 25 but not more than 50 percent; no outside investors on the PSC register
Google profileAlexanders, Chase Road NW10, 4.7 out of 5 from 166 reviews, 77 owner answers, corpus read in full
Review corpus readGoogle: all 166 reviews, both sorts, distribution 148/3/3/5/7. Trustpilot: 690 total, 100 most recent plus the complete negative tail, distribution 663/12/3/2/10
BAR membershipMember number A119, national domestic and Commercial Moving Group member, not an Overseas Group member, trading names Alexanders Removals and Storage Ltd and MGR Removals and Storage, both at the Hounslow TW4 6DL site
Trade directoriesWhich? Trusted Trader endorsement at 5.0 from 11 reviews; NGRS member profile live on the company site; no Checkatrade, TrustATrader or Bark record; a Yell listing matches the registered address and carries 2 reviews we treat as out of scope
Checked 2026-10-17. All external sources; nothing supplied by the company. Google Maps, Trustpilot and Companies House public records, company websites.

What reviewers report

PlatformScoreReviewsOne and two-star
Google 4.7 / 5 166 The tail clusters on communication and on the gap between premium prices and ordinary outcomes: a 2024 one star review describes a £10,000 move where furniture that a survey had cleared failed to fit and the firm declined survey liability; a 2023 two star describes unlabelled packing that left televisions without cables and a sofa without legs; a 2018 one star describes unanswered calls and emails during a bank holiday quote request. Older reviews from 2013 to 2017 repeat the no callback theme. Owner answers exist on 7 of the 15 negatives, several disputing the records, and the 2025 three star exchange ends with the reviewer editing the review to thank the firm for fixing an inventory error.
Trustpilot 4.9 / 5 690 Storage is the distinguishing theme here: a March 2026 one star describes goods coming out of long term storage around 90 percent damaged, mildewed and moth eaten after roughly £7,000 of fees, with £300 offered, and the reviewer later updated the review to record an improved settlement; a June 2026 two star praises the crews while describing a move manager who was absent across move days and office staff the reviewer calls passive aggressive. Every one and two star review carries a company reply, replies tend to be substantive and calm, and the most recent three star review, a July 2026 value for money complaint, had no reply at reading.
Google rating distribution
5 star 148
4 star 3
3 star 3
2 star 5
Trustpilot rating distribution
5 star 663
4 star 12
3 star 3
2 star 2

What people love about this company

We read the entire Google corpus, all 166 reviews, in two depth 4490 sweeps, one sorted newest and one sorted lowest rating, against a profile total of 166 at 4.7. Nothing was left unread: the distribution is 148 five star, 3 four star, 3 three star, 5 two star and 7 one star, the span runs from 19 December 2011 to 7 October 2026, and 77 reviews carry an owner answer. On Trustpilot the profile holds 690 reviews at 4.9 with a full distribution of 663 five star, 12 four star, 3 three star, 2 two star and 10 one star; we read the 100 most recent end to end plus the complete negative tail, every one, two and three star review individually at its own URL, and the 4 star reviews besides. Trustpilot's badge claims replies to 100 percent of negative reviews, and our read confirms it with one footnote: all 12 one and two star reviews carry replies, mostly signed by the client liaison manager, while one of the three three star reviews, the most recent, had no reply at reading. On Google the reply habit is weaker and it has slipped in recent years: 7 of the 15 negative reviews carry answers, but the unanswered ones include the newest one star review, from June 2024, and two star reviews from 2023 and 2022.

Crews praised by name across both platforms, with Aivaras, Dave, Lucas, Tony and Callie named doing the actual work, and reviewers repeatedly calling the moving teams friendly, fast and carefulCalm handling of changes: completion dates moving repeatedly, access problems, narrow streets and spiral staircases absorbed without dramaPacking quality, with whole house packs described as high standard and materials collected afterwards at no chargeRepeat custom, with several reviewers recording second and third moves with the firmResponsive quoting, including quotes arranged over WhatsApp and video survey described as straightforwardSpecialist work, from pianos and antiques to school and embassy removals, backed by the commercial case studies on the site

Across 856 reviews read end to end (166 Google at 4.7 and 690 Trustpilot at 4.9, read October 2026), around 97 per cent rate four or five stars and under 3 per cent sit at one or two stars. The praise names crews and calm handling of dates that move; the recurring themes in the low star tail are communication and the gap between premium pricing and outcomes, with storage the distinct Trustpilot theme. The corpus is growing: 51 Google reviews arrived in the last twelve months against 33 the year before, the newest nine days old at reading.

Figures aggregate every review we read on 2026-10-17; we publish the pattern, not individual reviews.

Identity check

Match three things before you book: company number 5330675, phone 0333 800 2323 and the Chase Road NW10 6LG address. The firm prints all three in its own footer, and the same triple appears on its BAR, NGRS, Which? and Trustpilot records. The complication is the brand's own footprint, not impostors. The company traded for two decades on the domain alexandersremovals.co.uk, and a search for the brand still surfaces that address, but the domain changed hands between October 2025 and October 2026 and today hosts an unrelated removals business in Huntingdon, Cambridgeshire, built on a website builder, with no legal entity in its footer and no phone number on its home page. The Trustpilot profile also still sits on that domain's key, though the profile itself is verified as the London firm. Beyond the domain, unrelated namesakes exist: a Surrey firm at alexandersremovalsandstorage.co.uk, an Aldershot firm on Checkatrade, and a Derby firm at a singular alexanderremovals.co.uk. A quote carrying neither 5330675 nor the Chase Road or Hounslow addresses is worth a question before any deposit moves.

FAQ

Is ALEXANDERS REMOVALS AND STORAGE LTD. legit?

Yes, as far as public records show. Removal Dude independently verified 16 facts about ALEXANDERS REMOVALS AND STORAGE LTD. against outside sources: the public record and public review platforms. ALEXANDERS REMOVALS AND STORAGE LTD. appears at Companies House under company number 05330675, incorporated 12 January 2005. Removal Dude's published verdict for ALEXANDERS REMOVALS AND STORAGE LTD. is "Book with confidence", last checked 2026-10-17.

Is ALEXANDERS REMOVALS AND STORAGE LTD. insured?

ALEXANDERS REMOVALS AND STORAGE LTD. advertises insurance arranged for moves and storage, but insurance on this listing is an advertised claim, not an independently verified fact. The UK has no public register of removals insurance, so no outside checker can confirm cover from records alone. Before booking, ask for the policy schedule itself: policy number, what it covers, the amount, valid on your moving date. Any firm can say it is fully insured; the schedule is the proof.

How good are ALEXANDERS REMOVALS AND STORAGE LTD. reviews?

Here is what the public review platforms show for ALEXANDERS REMOVALS AND STORAGE LTD.: Google shows 4.7 / 5 from 166 reviews. Trustpilot shows 4.9 / 5 from 690 reviews. Across those platforms, 0 of the 856 reviews we read are rated one or two stars as of 2026-10-17.

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